COVID-19’s Impact on Real Estate Advertising on Facebook
Cade Pankonin 3 years ago

COVID-19’s Impact on Real Estate Advertising on Facebook

By exitrealty / July 16, 2020

 

By: Gabriel Gervelis, Director of Sales and Marketing, Evocalize, Twitter: @Evocalize

With June behind us, we are now heading fast into the summer home buying season! In this blog post we will review the COVID-19 media analysis with June’s data, and view some of the top-performing Facebook Ad campaigns that ran in June.

In the below chart, we have added results of a month-over-month analysis comparing May...
EXIT Ad Center Update: Results, Best Practices, Strategy and COVID-19
Cade Pankonin 3 years ago

EXIT Ad Center Update: Results, Best Practices, Strategy and COVID-19

By exitrealty / June 18, 2020

 

By: Gabriel Gervelis, Director of Sales and Marketing, Evocalize, @evocalize

I cannot believe it has been seven months since we launched the EXIT Ad Center in October 2019! Following, I would like to share some amazing results that the EXIT Nation has been generating using the platform. I also want to share some broader insights into the Facebook advertising space. Our team of marketing geeks...
The Charismatic Conversationalist: Techniques
EXIT Realty Upper Midwest 4 years ago

 

The Charismatic Conversationalist: Techniques  

This is part four of a four-part series on developing your conversational skills. If you haven’t already, be sure to check out parts one, two, and three.

Technology is helping REALTORS® be more efficient, but there are no tools available that  replicate the value of in-person interactions. Real estate remains a people business for which communication is a currency. One of the most common concerns people have...
The Charismatic Conversationalist: Being Adaptive
EXIT Realty Upper Midwest 4 years ago

The Charismatic Conversationalist: Being Adaptive  

This is part three of a four-part series on developing your conversational skills. If you haven’t already, be sure to check out part one and two.

Have you ever noticed how your communication style contrasts between your friends and family? You likely adapt your vocabulary, intonation, and topic choice out of respect for your relationship, like a conversational chameleon. You can take this one step further b...
The Charismatic Conversationalist: Social Events
EXIT Realty Upper Midwest 4 years ago

The Charismatic Conversationalist: Social Events  This is part two of a four-part series on developing your conversational skills. If you haven’t already, be sure to check out part one on etiquette. Any social event—whether it’s a networking event, community event, party, or social gathering—can be an excellent opportunity for you as a REALTOR® to engage with others and build relationships. Regularly but discreetly networking can help keep you top-of-mind for...
The Charismatic Conversationalist: Etiquette
EXIT Realty Upper Midwest 4 years ago

The Charismatic Conversationalist: Etiquette  This is part one of a four-part series on developing your conversational skills.  Can you name a more infamous pairing than strangers and small talk? Socializing with new people can be anxiety-provoking for some, but the ability to strike up a conversation and be at ease in social situations are your bread and butter as a REALTOR®. You should view making new connections and building relationships as business invest...
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