Windows of Opportunity for Your 2020 Business Strategy
By Tami Bonnell, CEO, EXIT Realty Corp. International
Your number one job as a real estate professional is to be a resource to your clients and prospects. We’ve all heard the phrase “trusted advisor” and part of that obligation involves becoming an expert. If the market is slowing down in your area as the year comes to a close, shift your focus toward educating yourself on the latest changes and tre...
3 Steps to 2020 Vision
A commentary by Tami Bonnell, CEO, EXIT Realty Corp. International
Look back on what you’ve accomplished professionally so far in 2019. Determine what you did well and where you can improve in 2020: Marketing: Is it time to try something new? Do you know which of your marketing efforts resulted in the most leads, listings and closed transactions? Engaging with your clients: This is the experience economy. Did you make meanin...
The Customer Connection
By Melanie Robitaille, Sr. Staff Writer and Graphic Designer, EXIT Realty Corp. International
In these days of DIY and “just Google it,” transparency and authenticity have become the battle cry of consumers everywhere. We’ve seemingly heard it all and seen it all, becoming a desensitized society that’s increasingly harder for businesses to engage.
This information oversaturation has left many wondering what businesses can do for th...
10 Things to Consider When Selling Your Real Estate Brokerage
By Tami Bonnell, CEO, EXIT Realty Corp. International.
According to the National Association of REALTORS®, the typical real estate firm has fewer than five agents, and only 46% said they had an exit plan for when they decide to retire or leave the industry. Concerns about keeping up with technology and competition from non-traditional models are weighing on the minds of the owners of many of...
Is Friction Destroying Your Customer Experience?
Rest and relaxation are great, but to REALTORS® the sweetest R&R of all are repeat and referral business. When you’ve wowed your clients so much that now your name pops up in any related conversations, you’ve locked in that oh-so-coveted word-of-mouth marketing that leaves your competitors out in the cold
The question is: How often are you really creating that “wow” experience? It may not be as often as you...
Real Leadership Podcast Summary: Q1 2019
Podcasts are the way to stay in-the-know while you’re on the go, jazzing up the time you spend getting ready in the morning, driving, exercising, shopping, and cooking. In case you missed it, Bob McKinnon, Director of Leadership at EXIT Realty Corp. International, launched his podcast, “Real Leadership: ideas for the real estate professional,” earlier this year. It’s a platform for the industry’s top minds to gather...
The Charismatic Conversationalist: Techniques
This is part four of a four-part series on developing your conversational skills. If you haven’t already, be sure to check out parts one, two, and three.
Technology is helping REALTORS® be more efficient, but there are no tools available that replicate the value of in-person interactions. Real estate remains a people business for which communication is a currency. One of the most common concerns people have...
